This 2/8/69 issue of the 148-year-old Saturday Evening Post magazine, founded by Benjamin Franklin, marks the final issue of the publication. Over the past few years, the SEP lost $10 million in spite of attempts to upgrade its contents and limit its circulation to a quality readership that would attract a certain type of advertising.

Digital Commonwealth — Boston Public Library

This 2/8/69 issue of the 148-year-old Saturday Evening Post magazine, founded by Benjamin Franklin, marks the final issue of the publication. Over the past few years, the SEP lost $10 million in spite of attempts to upgrade its contents and limit its circulation to a quality readership that would attract a certain type of advertising.

United Press International · [ca. February 1969]

RightsCC0 — Public Domain

CollectionDigital Commonwealth — Boston Public Library

[Information from item housing] Magazines ... Misc

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