KNME Quiet Campaign for Pledge Drive 1986

KNME-TV (Television station : Albuquerque, N.M.) · 1986

1. Fugitive Viewer, Sean Innerst, :59, Fugitive fleeing down dark streets wakes up in bed--scared into writing check. 2. Ahrens/Molony #1, Larry Ahrens & Mike Molony, 1:11, Molony as "floor director" disrupts Ahrens' attempt to do 'quiet' spot. 3. Ahrens/Molony #2, Larry Ahrens & Mike Molony, 1:40, humorous-straight appeal. 4. Ahrens/Molony #3, Larry Ahrens & Mike Molony, 1:03, humorous-straight appeal. 5. Ahrens/Molony #4, Larry Ahrens & Mike Molony, 1:03, humorous-straight appeal. They sing "King of the Road".in this spot--sort of off-key. 6. Natural History Museum, Sean Innerst, 1:06, Sean at the dinosaur exhibit--straight spot. 7. The Missing Link, Sean Innerst & Larry Rokosz, :51, Sean equates the ''missing link" to missing donors, is surprised by caveman who then "writes check." 8. Petroglyph Park, Sean Innerst, 1:01, Sean, the haplcss archaeologist., discovers the petroglyph writers also sent KNME checks. 9. Albuquerque Museum, Sean Innerst, 1:06, Sean in front of conquistadors says viewer: are our armor. 10. The Cold Shoulder. Kathleen McVicker, 1:25, Kathleen in front of sea lions at zoo--animal program. Straight except for bad puns. 11. What I Did for Love. Ron Curry, Sherry Curry Jamey Randall, :36, Couple in front of TV writes check "for love". Good internal. 12. Going to the Dogs. Ron Curry, 1:10, Ron contributes because his dog watches WIAN. humorous-straight. 13. Paranoid Non-Donor. Ron Curry, Sherry Curry and Mike McKenzie, 1:01, Ron hears quiet spot and hides behind couch. Sherry talks him into giving only to find Ron scared again. 14. 45% Viewer. Ron Curry and Jamey Randall, 1:01, Turns on TV to see only 45% of picture--writes check at end--straight! 15. Great Misconceptions. Ron Curry, Jerry Curry and Jamey Randall, 1:01, like 'great excuses' aimed at "someone else will do it." Fairly straight spot. 16. Smart Money. Carolyn Tinker, 1:08, Carolyn in stockbrokers office--business pgrm­ oriented. Good straight appeal. 17. Great Experiment III (mad scientis.t money-maker). Mike McKenzie, 1:28, Mike in his own bonkers style tries to make money in the lab. Ends with explosion destroying animation and Mike saying "whoops"! A sound and lighting spectacular. 18.Shopping Spree. Charlie Smith, 1:34, slow-moving straight spot with emphasis on quality...in Charlie's style. 19. The French Connection. Jean Morand and Clyde Dawson, 1:11, Straight spot--but in French with subtitles! Street cafe setting. 20.Drill Sergeant. Bill Pinnell and a cast of dozens...Kim Vesely, 1:05, Bill drilling troops-­ takeoff on "quiet,, being quiet...closes with a cadence version of std. tag .with v/o. 21.Save the Pledge. Carolyn Tinker and a similar. cast, :59, can double as thank you. Carolyn with picketers supporting quiet--at end we finally get someone with a "save the pledge" sign. 22. High Noon. Jamey Randall, :58, Or "wet afternoon". Jamey as the lonely cowboy who supports PTV because it's right, but would sure like company. 23. No Hot Air. Kim Vesely, :53, Balloon inflation; this time done right... 24. Hot Air/Cold Sense. Kim Vesely, 1:00, In flight spot, very factual appeal, artsy­ craftsy ending. 25. Empty Studio III. Art Lloyd Jr., 1:00, Art decides he isn't going to KNME for pledge and won't have to find any allusions to the quiet drive but nnooooo. 26. Get a Lift. Mike McKenzie, 1:08, "I Love New Mexico 11 type spot with "I know and pay for programs I love" hook. Straight but artistic and scenic. 27. Tram Tribute. Michael Brasher, 1:07, "Onward thru the fog"... straight spot equating effort and $'s for tram with programs. Fact it was shot in the fog gives it a rather nice ethereal quality.