Medal, "The People's Choice in the Year 1840"

Harrison, William · 1840

The Whig campaign of 1840 against incumbent President Martin Van Buren established a pattern of predetermined imagery, from which later campaigns have seldom deviated. The Whigs adopted the symbols of the log cabin and hard cider to promote the candidacy of General William Henry Harrison. An outpouring of objects with designs of log cabins, such as this medal from the 1840 campaign, soon followed.