National Museum of American History
Letter, 1840
Harrison, William · 1840 06 27
The Whig campaign of 1840 against incumbent President Martin Van Buren established a pattern of predetermined imagery, from which later campaigns have seldom deviated. The Whigs adopted the symbols of the log cabin and hard cider to promote the candidacy of General William Henry Harrison. An outpouring of objects with designs of log cabins, such as log cabin letterhead from 1840, soon followed.
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